Slow Lane Studios was founded by Harry Waterworth, a creative with a lifelong passion for motorsport and over nine years of experience in the advertising industry.

Growing up in the UK, Harry spent countless weekends around Oulton Park, developing an appreciation for the sights, sounds, and stories that make motorsport so compelling. From memories of watching BTCC racing from a young age to working trackside in Australia today, that passion remains at the heart of Slow Lane STUDIOS.

Throughout his career, Harry has worked as a designer and creative across some of the world's leading brands including: Google, YouTube, Nespresso, McDonald's, CommBank, and Universal Pictures in both London and Sydney.

Slow Lane Studios brings together this background in commercial creativity with a genuine love of motorsport - creating content that captures not just the cars, but the people, atmosphere, and emotion behind every race weekend.